Ron Sharon
SVP Security
LinkedIn Top Voice
Wil's comprehensive grasp of the entire security ecosystem, from service delivery and operations to product management and technical sales, makes him uniquely equipped to guide security firms, whether consulting firms, MSPs, MSSPs, or product companies, toward more significant growth and profitability, instilling confidence in his understanding of their unique business needs.
Joseph Cardin
AI & Security Board Advisor
What truly sets Wil apart is his ability to offer strategic insights that not only address the present needs of a company but also anticipate future challenges. He has a keen sense of how to position businesses for growth, optimize revenue streams, and unlock new opportunities. Wil brings value by teaching companies things they didn’t know they needed, always with a focus on practical, actionable advice that makes an immediate impact.
Joel Fulton, Ph.D
CEO, Founder, Board Member
With a profound understanding of the security landscape, William provides valuable insights into market trends, emerging threats, and the shifting needs of your clients. His expertise encompasses both the technical elements of cybersecurity and the business strategies that empower firms to succeed in a competitive cybersecurity market. If you seek expert advice to make your cybersecurity business more agile, competitive, and profitable, William can assist you in aligning your security services with business outcomes.
MIke Romano
Partner Appalachia Technologies, Investor
He knows this market. His breadth/depth is staggering around the channel and services. He's been a buyer, a sales and service teams builder - he's been in those shoes. So, I would encourage any shop wanting to gain some critical, relevant market insights to tap into his knowledge base and engage him.
Randy Blasik
Founder & CTO
William excels at demystifying the intricacies of cybersecurity, translating challenging technical issues into clear, actionable strategies that drive tangible results. His proficiency encompasses consulting, managed services, product management, and go-to-market strategies. He connects effortlessly with a diverse range of stakeholders—from executive leadership and clients to technical teams. His insights not only align cybersecurity initiatives with overarching business objectives but also inspire confidence and foster collaboration among all parties involved.
Joshua Copeland
Cybersecurity Director
I can confidently say he is one of the most forward-thinking and dynamic LEADERS in the field of cybersecurity. William has a unique ability to bridge the gap between technical complexity and truly understanding the business strategy, always focusing on practical solutions that drive measurable results. His expertise in in all facets of cybersecurity, coupled with his knack for guiding teams through complex security challenges, makes him an invaluable asset.
Services
Guided by Wil “the Interpreter” a Sage-level strategist who speaks fluent techspeak, marketer, and boardroom,
Speaker
Bring Wil “the Interpreter” to your stage and watch complex ideas morph into gripping stories every listener can follow, whether they’re first-time founders, seasoned CEOs, or deep-stack engineers. From keynotes on the future of tech or leadership to breakouts on GTM strategy, marketing, sales, and career growth. I tailor each session so the entire room walks away inspired and armed with actionable next steps. Expect high-energy storytelling, relatable pop-culture analogies, and audience interaction that keeps phones in pockets. After the mic drops, I don’t: I stick around to answer questions, swap war stories, and deliver insights that turn a great talk into a memorable event.
GTM Workshops
This s GTM workshop distills your tech brilliance into a magnetic story your ICP can’t ignore. You’ll leave with a sales-enablement roadmap, content formulas that educate and convert, and message clarity that sparks opportunities (not just vanity leads). Your pipeline will start compounding in short order
Sales Enablement Workshop
This Consultative Selling Masterclass turns your reps into advisors who can sit eye-to-eye with the C-suite, uncover real pain, and build human-level credibility. They leave with a master framework, trust-building talk-tracks, and a content cue sheet that keeps smart buyers leaning in, propelling deals from first conversation to lasting partnership, not one-off transactions.
Content Creation
As a security pro turned storyteller, I bridge the painful gap between technical experts and marketing deadlines. I ghost-write social posts, blogs, white papers, and campaign copy that translates deep tech into narratives your audience actually reads. No endless SME wrangling required. Plug me into your team and get high-impact assets delivered faster than most agencies can draft a brief.
Advisory
Keep a Sage level “Interpreter” on speed-dial. My Advisory service delivers cross-functional guidance that turns GTM snags, roadmap risks, or ops knots into clear next steps before momentum stalls. Founders, CXOs, reps, marketers, and tech pros can book focused 1-to-1 sessions to sharpen skills and accelerate their careers.
Meet Wil "The Interpreter"
Strategic Storyteller · GTM Catalyst · Multidisciplinary Sage
Over 24 years this is how things went...
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Built in the server room, battle-tested across the org chart.
I started crimping cables and assessing risk, then moved through Pre-Sales, Channel, Innovation, Product Management, Service Delivery, and Marketing, ultimately leading tech, revenue, and growth teams at the executive level.
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The voice everyone hands the mic to.
Marketing calls when copy must convert, Sales taps me to brief a CISO, and conference organizers rely on my stories to keep audiences wired in, because I translate deep tech into language buyers, execs, and prospects actually remember.
What I do for you:
• Sprint-style GTM & sales enablement workshops
• Advisory for firms, founders, execs and functional leaders
• High-energy keynotes & team intensives
• Content that turns complex topics into share-worthy stories
Why it matters:
You get crystal-clear messaging, faster deal velocity, and a pipeline that compounds, without the usual silo wrangling or marketing misfires.
